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Corporate Governance – Champion of the Earth
By Paul Ali Zaman
The Global business summit for the environment, “B4E” was held a couple of years ago in Singapore and recognition was given to the winning “Champions of the Earth”. One champion was Al Gore, for his work and some say crusade, for all of us to take action to prevent and reverse the effects of global warming.
Global warming is a very high profile topic and has steadily caught the attention, hearts and minds of many people. Al Gore’s movie – -An Inconvenient Truth, won two Academy Awards and he won a Champion of Earth award from the United Nations Environment Programme (UNEP). The movie has helped create global warming awareness, however the issue of global warming gases such as carbon dioxide, methane and others is just one of many pressing environmental and governance issues. Others include, the scarcity of fresh drinking water, over-fishing of the oceans, destruction of bio-diversity due to the logging of rainforests; and avian bird flu; and electronic e-waste.
A key source of Global Warming is Carbon Dioxide gas from burning organic fuel. In broad terms 2/3 of the environmental carbon dioxide gas is created by the industry and 1/3 by agriculture and farming. In a little more detail it is the power generators and heavy power consuming industries that are the biggest culprits. Factories creating cement from line, bricks from clay, aluminum and steel from ores, all have large furnaces and are heavy fuel users. Internal combustion engines in cars, trucks, trains, ships and airplanes are also culprits. Carbon Dioxide is a global warming gas because it affects the atmosphere. The airline industry only contributes about 2 to 3% of Carbon Dioxide gasses and yet these millions of tones of gas are discharged at 30,000 feet. Carbon dioxide is heavier than Oxygen and Nitrogen that make up air, thus discharging it at 30,000 feet has a much greater impact. Rachel Dodds, Director of Sustaining Tourism and Associate Professor at Ryerson University, Canada suggests a 5 time impact multiplier, indicating that air travel contributes to around 10 to 15% of carbon dioxide based global warming effects. Rainforests and algae in the oceans are two main bio-systems that consume Carbon dioxide and give out oxygen. The destruction of the rain forests therefore removes the “lungs” of the earth and the land is then used for rearing cattle for human food. There are around 1.4 billion cattle today, about half of which are used for dairy production and half for human consumption, each animal creating huge quantities of methane and carbon dioxide. Methane is 23 times more potent in causing global warming than carbon dioxide is. Our modern excessive eating habit of meat thus greatly contributes to ill health and global warming gasses.
Water scarcity and excessive consumption are also a key environmental issue. An average individual in a western household uses 50 litres of water a day of which only 3 litres is needed for drinking. A hotel guest, on an average, consumes 500 litres of water a day. “Households use around 10%, industry around 15% and agriculture around 75% of water resources in the world”, says Anders Berntell, of the Swedish International Water Institute. Water consumption in agriculture is very high, because of wastage – Growing crops to feed beef cattle, which could be used directly by humans. Cattle are heavy consumers of water, and each kilogramme of beef mince requires around 30,000 litres of water according to Johnathon Buckley, University of Michigan. Growing inappropriate crops such as rice is another wastage. It requires 5,000 litres of water to yield 1kg of rice, great to grow in monsoon areas, not so great an idea in Australia!
So the clear picture is that our modern fast-living lifestyle is a major contributor to global warming. Therefore consumer awareness, interest, desire and action are a critical part of the solution to global warming. Citizens must choose their goals and define actions that are their personal governance role and commitment.
There are many things we can do at an individual governance and corporate governance level. Energy efficiency is a dramatic one. If USA became energy efficient in line with European best practices they could save around 30% of their energy bill. This would immediately mean that as a country they achieve the reductions in global warming gas as highlighted in the Kyoto Protocol. Simple energy savings initiatives include:
- Insulation of windows, doors, floors and ceilings in buildings
- Ensuring air-conditioning and environmental climate control set at a healthy 18 to 26 degrees temperature, matched to the external natural climate and season.
- Convert to modern fluorescent energy saving light bulbs;
- Adopt energy efficient home appliances and cars, engines
- Unplug unwanted appliances.
Who is the villain in all of this? Well, we are, The Consumers. Our defense is that we are not educated in the facts and in what we can do. Once we are aware, many of us will choose to behave differently as consumers, employers and managers of business operations. Citizens of the world are increasingly remembering that they are stewards of the earth, keeping the earth vibrant as a legacy for their children.
The weakest link has been our Governments. Al Gore tried to promote the Kyoto Protocol and environmental issues however this was one factor a few years ago that contributed to his political election failure. Global warming and environmental issues have a real cost. One that is currently not visible or borne throughout industry and certainly not passed on to the consumer. Many politicians just want to be elected and green issues appeal to environmentally aware voters, however there is a larger negative political impact of legislation that will drive consumer prices up.
In October 2003 The Pentagon published a report saying that global warming was now a national security concern. A Washington insiders’ poll in February 2007 found that 95% of Democrats and only 13% of Republicans agreed with the statement “it has been proven beyond reasonable doubt that the Earth is warming because of man-made problems”. Global warming skeptics have been promoted in the past by corporates like Exxon Mobile and newspapers like The Australian, The UK’s Daily Telegraph and Canadian’s National Post. At the Global level the United Nations has a huge role in nudging and prodding developed, developing and under-developed countries to be wiser and to adopt good environmental governance practices. Conversely there is need for political grass root developments. Seven Northeastern USA states have gotten together to form a regional greenhouse gas initiative. Such state level initiatives will apply pressure on federal government to support Kyoto. In the UK, the government commissioned a study called the Stern Review which led to the electorate sensitive prime minister, Tony Blair saying, “we accept we have to go further than the Kyoto protocol”.
Let’s leave the last words to the Governor of California, Arnold Schwarzenegger who supported an aggressive global warming emission reduction law and declared, “We simply must do everything we can in our power to slow down global warming before it is too late… The science is clear. The global warming debate is over.”
Paul A Zaman is the CEO of Qualvin Advisory and to know how to do a core business makeover for survival or going green email pzaman@qualvin.com www.qualvin.com.
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